The Analytics feature lets you see your site search analytics. By analyzing customers’ behavior in your store, you can understand what your potential customers want and how to help them find what they need. After that, you can make some changes in the app or store to improve customers’ search experience and, as a result, your profit.
Overview
In the Overview section, you can see:
- Line chart – the dynamics of search queries.
- Top search queries – 5 most searched queries by your customers.
- Top search with no results – 5 search queries that yielded no results.
- Top product clicks – 5 products that received the most clicks in the search results.
- Top bought products – 5 most frequently purchased products from the search results. These are items that customers added to their carts and then proceeded to checkout.
- Top filters – 5 most commonly used filters in the Search Results Widget.
- Top filter values – 5 most frequently applied filter values in the Search Results Widget.
All data is represented for a certain period selected in the top-right corner of the section:
Search analytics
- All searches – all search queries your customers used over a certain period (the data is collected if the Search Results Widget is enabled).
- 0 results – all search queries that have produced no results over a certain period (the data is collected if the Search Results Widget is enabled).
- Suggestions – all search suggestions your customers clicked over a certain period.
- Products Clicked – all products your customers clicked from the search results over a certain period.
- Products Bought – all products your customers purchased from the search results over a certain period. The bought products are products that customers added to the cart and then went to check out.
- Filters – all filters applied in the Search Results Widget.
- Filter values – all filter values selected in the Search Results Widget.
You can use the search bar to find information about a particular value in each tab. However, this search is not available for the slider filter.
Collections analytics
To view the analytics for your collections with the Searchanise widget installed (using the Filters on Collections feature), select a timeframe from the date picker and choose a collection from the dropdown:
- Filters – all filters applied in Filters on Collections.
- Filter values – all filter values selected in Filters on Collections.
Export analytics
You can export any report as a CSV file:
- Go to the Export section.
- Set the period you want to get the data in the top-right corner.
- Click the Download button.
Settings
Track checkout activities. There are several ways to collect data about the products bought by your customers. The setting provides a more precise way to get this information: we check if the customers’ orders include products found and purchased through Searhanise widgets.
Receive reports by email. You can receive analytics reports via email each month. In the Settings section, toggle the Receive reports by email option to On or Off based on your preference.
Ignore IPs. To ensure accurate data, exclude your team’s IP addresses from the analysis:
- Find IPs you want to ignore (personal IPs or IP of your local network).
- Go to the Analytics > Settings section.
- Enter IPs separated by commas into the Ignore IPs text box.
- Apply the changes.
That’s it. Analytics will not be collected from these IP addresses.